Ads of the Week: Richard Ayoade is cheerful in the face of Brexit, Christmas scraps and other stories

Published by

J. Walter Thompson London – HSBC

This wonderful new advert for HSBC from J. Walter Thompson London is exactly what we all need in the lead up to Brexit. The narrative, starring British actor-director Richard Ayoade, celebrates the positive benefits that global influence and innovation has brought to the UK. In the spot, Ayoade showcases a range of internationally created products and brands that have become integral staples of British culture and lifestyle. He humorously highlights how some foreign imported products and ideas have become so ubiquitous to UK citizen's


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