ABOUT

I had the opportunity to establish and develop the Terrence Higgins Trust brand. A consistent colour palette, the use of Rotis as a secondary font and a considered application of the logo meant THT literature was recognisable yet very varied.

Featured here is 'Issue', a publication aimed at health professionals and discreet, pocket sized booklets, aimed at THT's specific target audience.

'Fit For Action' was the winner of a British Medical Association Patient Information Award. 'The Manual' was commended in the same category.