About me

I'm a DM-trained freelance copywriter with vast experience, including 13 years as a Creative Director in Leeds and spells at agencies including JDA and McCann Erickson. I can write to highly diverse target audiences - could be Provident customers one week, online share dealers the next. In 20 years+ I've done it all - online, offline, POS, above and below the line. I'm currently the lead copywriter for Joe Browns - you can see my work at * (including one of my own recipes!). Other relevant experience includes work for Asda and writing copy to launch a farmer's produce online business. My portfolio has too large a file size to download but I would be delighted to send you it directly or go through it at interview!

Skills

All aspects of conceptual copywriting especially direct marketing, catalogue and website product copy. With 13 years experience as a Creative Director I never lose sight of the visual aspect of my work and enjoy worlking closely with art directors.

Awards

Innovation Awards, John Caples finalist while working for JDA. Formal qualifications are listed on my CV.

Clients

BoTree Marketing, Chocolate Marketing, Creative Juice, Joe Browns, Loopii Studios, PMD, Threefold