ABOUT

Loro Piana fashion art direction for seasonal collections across digital and social.

Loro Piana is an iconic luxury Italian textiles and fashion house owned by LVMH. The brand has an inherent playfulness that I felt was important to capture in the movement and art direction of this campaign.

We created model and still-life art direction which accentuated the playfulness and unique Italian charm of the brand in small mini-stories. Used globally across the FW18 and SS19 social and digital campaigns.