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An ongoing partnership with Vice News network saw a host of new content formats hit the broadcasters channels. Aiming to drive awareness and engagement across their core audience, we created three shows each utilizing Skype in new and interesting ways.

Audience members use Skype to call in to speak with VICE journalists in real time, or record their questions using Skype Video Messages, asking questions about their recent coverage, going deeper into the topic at hand, and creating a true back-and-forth between the journalists that report the news and the public that makes and consumes it.