Birger Linke Executive Creative Director

ABOUT

Swiss biotech company Livinguard ® developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (including Covid 19) upon impact.

This idea is brought to life in the packaging:
The mask comes in a sterile package.
An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days.

To avoid the mix up of masks among family members, and hence cross-contamination, differently colored adjustment clips come in a separate sleeve to customize each mask.

AWARDS

a'design award
Communication Arts Competition
German Design Award
Red Dot Award - Red Dot Award

MADEIT CREDITS

  • Angel SuClient

Who liked - THE MASK THAT ATE THE VIRUS

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