Bhushan Joshi Sr.Art Director

ABOUT

This was for the brand called Rotateq which is a vaccine for Rota virus. We were briefed about making a calendar for the brand which will be circulated to the pediatricians on PAN India level. We wanted to communicate the message Early Start which is Rotateq's Mantra and thats why personalities like Sachin Tendulkar, Vishwananthan Anand etc were selected who have started early in their career thereby being a successful one. But visually it had to appeal powerfully, since the goal was that doctor should keep it on its desk. Since Rotateq logo has got 7-8 colors in it, I decided to explore colorful visual appearance to create a connect with a brand as well as inspire doctors to keep it on their desk. The art used is called WPAP Art.

Date created: November 2016 2016-11-01T00:00:00+0000
Date published: 23 November 2017 2017-11-23T20:53:57+0000

MADEIT CREDITS

Vaccine Calender with Illustration

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