ABOUT

A new and innovative retail tasting experience

We worked with Hot Pickle to design and deliver the world’s first GUINNESS EXPORT HOUSE at Terminal 2, Dublin Airport.

Celebrating the passion, craft and stories of Guinness told through the lens of their beers and by transporting elements of the St.James Gate experience to Ireland’s global gateway.

The Guinness Export House invites consumers to immerse themselves in the Guinness culture and partake in a unique in-store tasting experience. The concept is the first of its kind for the Guinness brand and aimed to deliver a new innovative retail solution to the travel retail sector. Custom designed from conception to completion, the Guinness Export House offers the globally mobile consumer a unique opportunity to experience the world of Guinness.

Visitors are invited for a three beer tasting experience in the expert hands of a Guinness Beer Ambassador who also offers consumers a unique insight into the extraordinary world of Guinness.