Beth Lead Creative Designer

ABOUT

Brief
To create a marketing microsite for the online MMORPG RuneScape. The site needed to be simple to use, easy to navigate, have fast load times and be fully responsive. Marketing wanted to use it as a site that would educate new users about the key marketing messages of the game without going in for the hard sell. This was also a site that would be used to increase SEO ratings.

I worked along 2 other designers to turn this project around to a tight deadline. Once launched there was a significant increase in the number of accounts created and our SEO ratings were noticeably better.

MADEIT CREDITS

  • BethLead Creative Designer

Who pooled - RuneScape Responsive Microsite