About me

39 years old, 18 years working with ideas. More than 80 awards won with more than 17 ideas.

A Brazilian copywriter and creative director, with European citizenship, based in Portugal while running a creative collective (Beta Collective) in Brazil.

When I'm not surfing or having fun with my daughter, you can bet I'm thinking about ideas people would like to talk about.

SOME NICE ACHIEVEMENTS:
. Featured in the AdAge Top 21 most popular stories of 2019 (12th position)
. 29th place at The Good Report 2021
. Best Brazilian Agency at NY Festivals 2022 (Beta Collective)
. AdAge Pick of the Day - 8 times
. AdWeek Editor's Pick - 5 times
. 1 of the "10 projects that made the industry better in 2020", according to AdWeek.
. 1 of the "5 amazing projects created by young talents in 2020", according to AdWeek.
. 11 times best ad "Best Ads on TV".
. The first spot on Brazilian broadcast TV to feature audio description for blind people
. Contagious' Campaign of the Week - Lockdown Whopper
. The Drum Ad of The Day
. The most talked about campaign in Portugal on Women's Day in 2021
. The most talked about campaign in Brazil during Halloween in 2019
. The most talked about campaign in Brazil on World Water Day in 2017 and in 2022
. #1 Copywriter from Portugal according to The One Show ranking in 2022
. Best Idea of Portugal - El Ojo 2021
. 2nd Best Idea of Portugal - El Ojo 2022
. Top 5 Best Ideas of Portugal - El Ojo 2024
. Most tweeted campaign of 2014 Fifa World Cup

Bernardo's work

The Mountain Intervention

The "We'll buy it another day" Store

BK Injuries

Slide to Unlock

The Mountain Experiment

Desert Laundry

Lockdown Whopper

Miles From Water

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