ABOUT

An integrated campaign to maintain zero reportable incidents during the development of the London 2012 Olympic site. We were asked to develop a three-year safety campaign to ensure minimum injuries during the construction of London’s Olympic Park. An added challenge: a significant number of employees would have English as a second language.

Results

The Institution of Occupational Safety and Health (IOSH) reported in July 2012 that “…Innovative communication techniques [led to] an unprecedented zero fatalities during the construction phase of the Games…” and that these techniques “…could be harnessed to benefit other construction projects.”