ABOUT

Renowned Savile Row tailor Alexandra Wood, featured on GQ’s Best Dressed list, chose to collaborate with Holograph and me after recognising my passion for clean design and understanding of her vision. The primary goal was to drive newsletter sign-ups and guide users to the relevant sections of the site. We implemented a form editor with targeted questions to direct users appropriately and pre-filled appointment forms to streamline the booking process. Alexandra expressed her desire to be seen as professional while feeling her current site lacked impact. She appreciated our commitment to understanding her customer base and her vision.