ABOUT

These are the festive fragrances designs I have set up for the print trials. Along with the design manager we chose the different foils, Pantone colours, and varnishes to be used then I set the files up using Adobe Illustrator. The 'Orange & Cinnamon' and 'Festive Spice' reed diffusers have just launched in store for Christmas 2018.
For the 'Orange & Cinnamon' design the brown Kraft background against the two different foils looks premium and stands out on shelf. On the 'Festive Spice' design the foiling has worked well on the final printed cartons. It is intricate and the red and gold foil contrast has a more traditional Christmas feel.