Basile Viault Strategist

ABOUT

The film "The Lift," directed by Sam Pilling, reinvents the codes of the sector around the gambler and his motivations: to be able to please a close family member after having won a little money, in this case, pleasing his mother. The film premiered on Mother's day in France. After winning an online sports bet, a son sends his mother on an elevator ride, which speeds up and takes off through all the floors of the building, to the first class of a plane. A spectacular climb that causes quite a bit of damage along the way and an emotional ride for the mother until she settles into the plane at the height of her happiness. A smashing and powerful epic adventure with a touch of humor to the sound of Elvis' If I Can Dream. Director Sam Pilling says, "Ideas this fun and creative are rare, so for me, it was important that the visuals and acting performances were perfect. This meant working closely with our cast and shooting as much as possible in real life rather than relying on CGI. I can honestly say that this was the most fun I've had making a film in the studio."

AWARDS

Cannes Lions

MADEIT CREDITS

  • WinamaxClient
  • Alexandre RobieuxSound Designer
  • Alexandre RobieuxSound Engineer
  • Alexandre RoosClient Manager
  • Aurélien GuigliniClient Manager
  • Benjamin MarchalExecutive Creative Director
  • Benjamin MarchalExecutive Creative Director
  • Carl NortonShoot supervisor / 2D Lead Artist
  • Chloé GoueilhéProduction Coordinator
  • Christophe SchamingClient Manager
  • Clement PignalPost Producer
  • Clément PignalPost-production Producer
  • Constance DUHOURCEAUMusic Business Affairs
  • Ellie JohnsonEditor
  • Fabrice PouvreauMusic / Sound Producer
  • Fabrice PouvreauMusic & Sound Producer
  • Fanny MithoisMusic / Sound Producer
  • Fanny MithoisMusic & Sound Producer
  • Faustin ClaverieExecutive Creative Director
  • Faustin ClaverieExecutive Creative Director
  • Jonathan SerogAgency Manager
  • Julien HuberClient Manager
  • Kasper TuxenDirector of Photography
  • Kasper TuxenCinematographer
  • Kate Gabriel3D Lead Artist
  • Kate Gabriel3D Lead Artist
  • Lucie VallottonArt Director
  • Lucie VallottonCreative Director
  • Marion LE GULUCHEMusic Business Affairs
  • Mathieu PorriClient Manager
  • Matthieu CharlesAgency Manager
  • Maxime BoironChief Executive Officer
  • Maxime BoironTV Producer
  • Olivier DubocageExecutive Producer
  • Olivier DubocageExecutive Producer
  • Olivier LefebvreHead of Music/Sound
  • Patrick BarbierExecutive Producer
  • Patrick BarbierProducer
  • Romain CavagnacLine Producer
  • Romain CavagnacLine Producer
  • TBWA ElseSound Production
  • TenthreePost Production
  • tenthreeEditing
  • Vincent CusenierCopywriter
  • Vincent CusenierCopywriter
  • Walter Earl BrownComposer
  • Walter Earl BrownAuthor/ Compositor
  • Wanda ParisProduction Company
  • Wanda ProductionsProduction Company
  • * Andrew KellyProduction Designer
  • * The MillPost Production Agency
  • * Carl2D Lead Artist
  • * Benoit DucheminProducer
  • * TBWA\PARISAdvertising Agency
  • * Cannes Lions Winners 2022
  • * Sam PillingDirector
  • * Ellie JohnsonEditor
  • * Basile ViaultStrategic Planner

Who liked - The Lift