ABOUT

The idea of creating the photomontage linked to Mastercard and McLaren Racing came to me last week when I read a short article about the multi-year deal signed between the two big brands.

My photo-montage features a stylized Formula 1 car on a track, with McLaren Racing colors (lines) and Mastercard logo. In this collage I was trying to blend and incorporate emphasizes speed, precision, and innovation, with dynamic lines and textures evoking motion and excitement.

McLaren Racing and Mastercard have formed a multi-year partnership to enhance fan engagement with unique experiences. Raja Rajamannar, Mastercard's Chief Marketing and Communications Officer, highlighted the global passion for racing and the brands' shared focus on exceptional experiences.

Zak Brown, CEO of McLaren Racing, expressed excitement about the synergy between Mastercard's branding and McLaren's dedication to its fans.

Innovation in Motion perfectly captures the essence of both brands' focus on progress, dynamism, and forward-thinking.

INNOVATION IN MOTION © 2024 Barbara Gibson (personal project) ????