About me

I'm a final-year PPE student at SOAS with a genuine obsession with the point where fashion, culture, and money collide. My dissertation — which got a first — looked at why the UK fashion industry, worth nearly £29 billion to the economy, is so chronically underfunded compared to tech. I coined the term "Investability Filter" to describe how VC decisions end up favouring elite networks over actual creative talent. It's a problem I want to spend my career helping to fix.
My fashion background started with an internship at Vivienne Westwood, where I got under the bonnet of luxury production, supply chains, and brand strategy. Since then I've taken a slightly unconventional route — stints at a Swiss Embassy economics team, a VC firm in Venice Beach, and years running the floor at a restaurant in London — but everything feeds back into the same interest: how creative industries survive and scale.
I shoot photography (published in a handful of magazines), speak four languages, hold four passports, and have grown up moving between British, Italian, Swiss, and American worlds. That cross-cultural fluency isn't just a bullet point for me — it shapes how I think about brands, audiences, and what actually resonates with people.
I'm drawn to projects that sit at the edge of fashion and business strategy: investment, brand identity, sustainability, the economics of creativity. If that sounds like your kind of territory, I'd love to connect.

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