ABOUT
A series of stylized chibi illustrations exploring everyday fashion through a distinctly cute, minimalist lens. Each character is rendered in a signature style: oversized rounded heads atop small bodies, simple dot eyes, soft blush cheeks, and expressive line-drawn hair — balancing childlike proportions with genuinely considered outfits.
The collection spans a wide range of looks, from cozy knitwear and tailored blazers to evening wear and casual streetwear — turtlenecks, wide-leg trousers, polka-dot blouses, satin slip dresses, and floral pajama sets all get the same careful attention to texture and drape. Loose, sketchy pen linework is paired with soft watercolor-style shading, giving each piece a hand-drawn, sticker-like charm while still reading as a cohesive style guide.
Small details — pearl earrings, delicate necklaces, a subtle tattoo, mismatched sock-and-shoe combos — add personality and hint at individual character stories within a unified visual system, making this set as much a study in character design consistency as it is a fashion showcase.
AWARDS
Creativepool Annual Award
D&AD Award - In-book

Back to Chibi Character Collection project
Alexis Koukoulis
Architect, Alfa Kapa
Greece
Paul Jamie Kidd
Freelance Creative Designer / Developer, KidDotCo | Robots, who love to create...
United Kingdom
Inge Hauser
Illustrator, Inge Hauser Illustration
Austria
Creativepool
United Kingdom
Jamiu Abdulfatai
UIUX Design, ITSS
United Kingdom
Anthony Young
3D Artist
United Kingdom
Ani Plankova
Artist,Graphic Designer,Digital Artist Freelancer
Bulgaria
Maria Samaniego
Illustrator
United Kingdom
Terence
Freelance Senior Experience Designer / Illustrator
United Kingdom
David Brown
Photographer, David Brown Photography
United Kingdom