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Organising a large product range in printed format has be not only well structured but engaging too. By using the concept of the swatch, the client was able to create a comprehensive guide to the products and services in a highly attractive format. Synonomous with the Pantone Swatch and the premis of 'matching to exactly what you want' the client was able to translate such an idea for their business.
A triple-bladed silk board was used for the main pages whilst the heavier outer cover was laminated using 'Soft Touch'.
The client reported high retention rate of the brochure that stays on their clients desks for many months and is reportedly used as a 'reference' guide.