ABOUT

Magic Oven Clean Ltd is a UK startup business offering oven cleaning services to private customers. I had an opportunity to design a visual brand identity, logo, business cards, print collateral, and social media templates for the founder.
After researching similar brands and competitors, we have seen many of them being very serious, cold, heartless and constantly promoting their ‘expertise’. Since this type of business involves a lot of face-to-face contact and is run by a person who truly cares and loves what he does, I’ve gone with a bit of a different route - fun, approachable, loving and caring. Also, oven cleaning is normally seen as a really dirty, hard, and boring job, so I tried to bring a bit of magic back into it! :)