Luca Artorelli Design Lead • Product Designer

ABOUT

For their new brand new digital ID, Made, gave us full creative license to make a website that showcases their stunning design furnitures.

A clean, minimalist design language that embraces photographs and typography and brings Lounge&Co furnitures to the forefront.

The challenge:
Lounge&Co was looking to modernize their website while making it easy for updates and new products. Additionally, the redesign needed to be user-friendly while offering a seamless browsing experience.

The opportunity:
To produce a website that allows Lounge&Co’s customer a better way to experience the furniture, a greater sense of involvement with the brand as well as re-designing the websites architecture.

Design principles: Modern
See it, perceive it
Modern UI design helps establish credibility for the website and brand because it has a style that fits what most people to be a current visual aesthetic

Fast: Quick and easy solutions
Quick and easy on-spot style changers for each piece of furniture make the experience streamlined.

Universal: One website, many user-cases
adaptive to usability standards and patterns, using development techniques that are appropriate for any users category.

MADEIT CREDITS

Lounge&Co.

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