Artsiom Dashkevich Freelance Brand Designer

ABOUT

A packaging design created to give a traditional fruit confection a fresh, contemporary visual identity.

The concept combines bold color blocking, appetizing product photography and a clear information hierarchy to create a distinctive shelf presence while preserving the natural character of the product.

The presentation explores the packaging in a warm, premium food environment, showing how the design works beyond the pack itself and translates into a cohesive brand experience.

MADEIT CREDITS

  • MihaellaClient
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