ABOUT

DAVID Buenos Aires created “Dear Customer” for HSBC, a campaign that seeks to raise awareness and to educate on how cybercriminals operate and how to avoid being a victim. The ad is about a typical cliché bank robbery to demonstrate how cybercriminals operate under the new Phishing mechanism. In the script, the modus operandi of a virtual scam is recreated where the cybercriminals pretend to be a trustworthy organization in the search for the victim’s data and personal passwords.