ABOUT

he Apple Store has always been about more than selling products. Its purpose is to enrich the lives of each and every person who visits them. To help people go further with Apple technology and to strengthen the bond between the stores and the community, Apple created educational experiences designed around meaningful human interactions. Today at Apple is daily programming to help people take their creativity further. With sessions happening every day in every Apple Store around the world, people can come together to pursue the things they’re most passionate about like photography, music, and coding. All using the latest Apple products and technology. They learn by doing as they work hand-in-hand with Creative Pros (an entirely new Apple role) and renowned musicians and artists. The goal of Today at Apple is to encourage human connection, inspire learning, and unlock the creativity in us all.