Anuj Ghimire Brand Designer & Strategist

ABOUT

Ichiro Distillery, known for its exquisite craftsmanship in whisky production, decided to launch a new product: Yokohama Single Malt Whisky. This premium whisky is an ode to the beautiful city of Yokohama, Japan, and the art of whisky-making.

The packaging design successfully encapsulates the essence of both Yokohama and Japanese culture. Its minimalistic Japanese painting, printed on premium handmade paper, creates a visual and tactile experience that evokes a sense of exclusivity and craftsmanship. The subtle use of gold accents further enhances the design's luxury appeal.

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