ABOUT

Organic Activated Pistachios isRaw & Wild’s second product to be launched in September 2020. I was commissioned to do a packaging design for them after our first
collaboration which led the first product onto shelves of recognised superstores such as Waitrose, Planet Organic & Wholefood Market. It’s a healthy snack product that comes in 3 different flavours (Original, Lemon & Himalayan Salt and Raw Chocolate) The pouch was made from biodegradable polypropylene to help save the environment. The overall look continues the style of Raw & Wild’s first packaging design I made to preserve the continuation. The brand identity was inspired by a vibrant, active, bright, energetic vibe to represent the nature of healthy lifestyle. As in the first Raw & Wild project I used “Love Ya Like A Sister” which I admire for its rustic look and playfulness.