About me

THE CURRENT STORY
MD of a small digital agency, account director and marketeer at heart who recently relocated to London (literally 3 months ago!). Working in the advertising and marketing space since 2006. Worked extensively with DDB, Leo Burnett and BBDO networks. A bounced life cheque changed my plans and brought me to a new W10 zip code. I love creating innovative solutions, strategising for the digital age, directing creative minds, always striving for perfection to get the best possible result.
NOT JUST A CREATIVE
Hold a deep understanding of digital strategies, digital advertising, social media marketing, and project management. Strong digital orientation (strategic, creative and technical). Have been translating comms strategies into digital frameworks and developing the digital strategies and ecosystems for brands since 2010.
OBSESSED WITH ACQUISITION
Extensive (hands-on) experience of SEA (PPC/Paid Search campaigns), SEO, SEM, Email Marketing, Social Media and Display media. Effectively managing sizeable budgets, demonstrating return on investment across all digital channels. Insight-led, results driven & delivery focused.
COOL HEAD
Agile Project Management experience. Positive 'can do' attitude. A self-starter mind-set. Risk-taker. Ability to manage relationships with internal and external stakeholders (a must-have skill in advertising - i know!). Presenting pitches to clients and experience and ability to succeed in deadline-oriented, fast-paced environments.
TEAM CULTIVATOR
Managing and overseeing digital team for the last 6 years (including developers #:)!), creating beautiful work. Reasonable level of technical knowledge enough to bridge creative & technical teams nicely. Incorporating modern techniques to lead, coach, inspire, motivate and contribute to thought leadership activities. Young Lions Awards judge (digital & social media) for 2016 and founding member of the first advertising alliance in Cyprus; Hybrid Advertising Alliance.