ABOUT

This project explores the visual identity and packaging design for a conceptual herbal cosmetics brand — Leaf Empire.

The goal was to create a cohesive, atmospheric brand rooted in nature, mysticism, and ritual. The central element of the design is an original illustration inspired by botanical forms, feminine energy, and a dreamlike fantasy aesthetic.

The illustration was adapted across multiple product formats, including tubes, bottles, and packaging, to ensure visual consistency and strong brand recognition.

The project combines illustration and graphic design to create a premium, story-driven cosmetic brand that stands out in the natural beauty market.

Scope: – Illustration
– Packaging design
– Label design
– Visual direction