Ann-Kathrin Frohloff
Director International Key Accounts
ABOUT
The stripes taken from the logo’s wings showcase the car’s new features and assistants – from Adaptive LED Headlights to Park Distance Control – and allow us to build functions and surroundings in a surprising but simple way.This new design language is used across different outdoor and indoor channels where the iconic elements are instantly recognized – creating true MINImalism, as simple and timeless as the car itself.
MADEIT CREDITS
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MiniClient
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Adnan DalviMarketing Manager -
Alexander SchillGlobal Chief Creative Officer -
Daniel StellerCreative Director -
Jochen BechtMarketing Director -
Kunal GagwaniArt Director -
Lars HollingManaging Partner -
Michael WilkHead of Art -
Natalie ShardanManaging Director -
Patrick MatthiensenManaging Partner -
Pavel BondarenkoCreative Director -
Philip ZieglerCopywriter -
Serviceplan GermanyAgency -
Tudor CucuArt Director -
Leif JohannsenManaging Partner -
Cannes Lions Winners 2021 -
Gonca GorguluCustomer Representative -
Ann-Kathrin FrohloffCustomer Director