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To bring awareness to the free Bay Area service, Frontline Workers Counseling Project partnered with TBWA\Chiat\Day Los Angeles.

This film captures the real emotions that are part of frontline workers’ day-to-day lives--ranging from anger to frustration to fear, powerlessness and anxiety. But also part of the equation is the help they can receive from The Frontline Workers Counseling Project to deal with these emotions.

We provided FWCP with a fully designed toolkit that employed a new logo and visual design system that extends across all messaging. The toolkit includes fliers, outdoor signage, social posts, and email communications for organizations and hospitals across the country to quickly activate their organization.