ABOUT

Responsible for the initial big idea behind the hugely popular #LikeAGirl campaign, and all digital assets. #LikeAGirl was the most-awarded campaign of 2015, winning not only an Emmy Award, but also sweeping many of the other awards shows that season, including the Cannes Lions, D&AD, Clios, Eurobest, London Internationals, and many, many others. The video reached 3 million worldwide views within the first day (35 million within the first week, and over 95 million total as of December 2015), has received an unprecedented amount of positive support from people worldwide, and has been covered by media outlets across the globe. The strength of the campaign led to a shortened version of the video being shown during Superbowl 49, and was the most talked about Superbowl ad on social media during and after the event. It was voted the 3rd best Superbowl Ad of all time, and has also topped multiple industry publications'​ "Best of 2014" lists.