ABOUT
A short AI fashion film about the most confident color there is.
THE RED ISSUE builds a game of power around one woman and one color. Every environment is held in white, sky blue, black, and warm stone, so red becomes the only loud element on screen and carries the tension, status, and mood of each scene on its own.
The structure follows five moves - Strategy, Movement, Reflection, Power, Checkmate. Each title is revealed by the action inside the shot rather than overlaid, so the typography feels like part of the set. The pacing stays cool and unhurried: she never chases the camera, the camera follows her.
The result sits between an editorial spread and a trailer for a film that doesn't exist - pure mood, styled like the pages of a fashion magazine.
MADEIT CREDITS
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Andriy KostyukCreative Producer & Creative Technologist
Back to The Red Issue project
Richard
Creative Designer - freelance, Arabian Oud, Beverly Hills Formula, Cube Solutions, Marcus Industry, Mesh-Net
United Kingdom
David Brown
Photographer, David Brown Photography
United Kingdom
The Mission Control Communications
United Kingdom
Elisabeth Grosse aka LIZITA
Fashion Graphic Designer
United Kingdom