Andriy Kostyuk Creative Producer & Creative Technologist

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A fictional yogurt commercial concept built around a genre crossover: snowboarding imagery meets a surreal cream-and-berry landscape. A coral-equipped rider moves through pale, pink-streaked terrain and fruit-filled splashes before arriving at a sealed LUNEA pot in an alpine product composition.

The concept treats flavor as a world-building tool. Strawberry, raspberry, blueberry, cream, coral, and sky blue connect the action vocabulary to the package. “RIDE THE SWIRL” gives the sequence a concise payoff. I generated the film with MiniMax text-to-video from text prompts, without input images, focusing on concept translation, color, scale, and product reveal. The contrast keeps the product presence clear within the spectacle.

MADEIT CREDITS

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