About me

Andre was the creative lead behind AMV BBDO's newly launched and highly entertaining "Gravy Race" for SHEBA. The campaign has challenged some of the most famous cats on the internet to race each other to see who loves gravy the most. Still, on the mission of elevating the creative output of Mars Pet Nutrition brands to new heights, Andre has also led a campaign to show the lengths cat parents will go for their furry friends. In SHEBA's "You'll do anything for a kitten", this included featuring cat parents enduring swollen eyes, red itchy skin and sore noses as a sign of their unwavering love of kittens.

Other recent work is the "Vow to Clean" campaign for Essity's paper towel brand Plenty, which celebrated one of the secrets to a happy marriage - keeping the house clean. As part of the campaign, the brand funded the weddings of couples who changed their wedding vows to commit to a lifetime of cleaning in front of their family and friends.
Earlier this year, Andre was ranked #15 Creative Director in the World Creative Rankings 2024, after Coors Light Chillboards winning big at last year's awards shows. He was a Creative Director behind the campaign while working at Adam&Eve/DDB.

Creatively, Andre's career highlights include a number of impressive campaigns, such as the much lauded "Don't spread the hate" spot for Marmite during his time at Adam&Eve/DDB, the highly effective "Brewtroleum" work for DB Export, and "The Child Replacement programme" for Pedigree while he was at Colenso BBDO.
During the course of his creative career, Andre's accomplishments include receiving a Grand Prix, a Titanium, and a Creative Effectiveness Lion, as well as seventeen Gold Lions and numerous other prestigious awards for clients such as Heineken, Unilever, and Mars. He has scooped up 43 Cannes Lions in total, in addition to D&AD Pencils, Grand Clios and Grand Effies, to highlight but a few of his accolades. He was also ranked the #1 Art Director/Creative globally by the Cannes Lions Report and the Drum Report in 2016.
In addition to his professional achievements, Andre has acted as a mentor for a number of creatives over the last few years, and is a regular jury member at industry award shows.

Andre's work

Gmr: Play Connected

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Gmr: Play Connected

Temptations - Scaredy Cat

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