ABOUT
“Safe Stories” is the world’s first repellent storybook. We used nanotechnology to develop this new type of mosquito-repelling product, which contains a natural, baby-safe repellent made of citronella, clove, and neem oils. It took four months of trial and error to convert this formulation into a varnish of microcapsules that could coat book pages – pages that are designed to entertain children while protecting them.
The microcapsules are stored in the book pages. And whenever the pages are turned, the repellent is reactivated, creating a six-hour window of protection that extends up to 2 meters from the book itself. Tests show that the book is effective in repelling mosquitos for 3 months from the time a page is first turned, depending on the frequency of use.
The children's stories remain the same. But the pages of this book can make children’s nights safer … and give peace of mind to their parents.
MADEIT CREDITS
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Ananse Quimica LtdaClient
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Gabriel AraujoCreative & Executive Creative Director