About me

I am a Senior Creative with more than 10 years of experience in Art Direction & Design. My driving force as a creative professional has always been simple and strong conceptual ideas that can be amplified across a range of media, while delivering results for my clients.

To me, the idea is King.

I have vast experience in broadcast, collaborating on set and working closely with directors. I have produced digital content for social, creating work under quick turnaround on tabletop photo studios. I work closely with photographers and retouchers for lifestyle shoots, food photography and a celebrity or two.

Eager to solve business problems through creative strategic thinking, I focus on bringing ideas to life with a unique and memorable style that often combines humour and relatability. I deeply love what I do, and it's no coincidence that my initials (A.M.O.) mean LOVE.

I have spent most of my career in the United States, including New York, San Francisco, and Miami. I have also spent significant periods of time in London, Bogota, Geneva, and Sydney. I now live in Switzerland and freelancing in Europe. Collectively, my experiences in these global cities have given me a broad and diverse perspective on people, their cultural dimensions and commercial affinities, which in turn, have directly influenced and inspired my work.