AnalogFolk London

ABOUT

Challenge: Giffgaff had already established itself as a different type of mobile network. One run by its members, for its members. Now they wanted to communicate that they were branching out to the murky world of finance.

Solution: An Introductory film that communicated all the benefits, in a way that that reassured members, and attracted those new to the brand as well. We introduced a range of editorial formats at the same time, to support and educate members on a whole range of money matters.

Date created: March 2018 2018-03-01T00:00:00+0000
Date published: 3 March 2019 2019-03-03T12:01:02+0000

MADEIT CREDITS

  • GiffgaffClient

Giffgaff Money

COMMENTS