ABOUT

I was tasked with creating an interview series for Fashion & Beauty Monitor's new blog, that would showcase new and existing talent across fashion, beauty and lifestyle in the UK and USA.

I managed the series, researching suitable interviewees, writing questions and creating all copy. The series featured a wide range of creatives and platforms including an ethical lingerie label, the new-wave of girl's publishing and a journal designed to encourage mindfulness. Why We Love... resulted in increased engagement for both the site and its social channels.