ABOUT

In this publication I wanted to show people how buying taxidermy is not only ethical, but can sometimes give back to the environment. This is a result of ethical insect farming, which is explored throughout the publication with the use of text and information graphics. The title is ‘Butterfly Effect’, which means (with reference to chaos theory) the phenomenon whereby a minute localised change in a complex system can have large effects elsewhere. I felt this worked perfectly as this is how the butterfly farming projects work - the few butterflies that are used for breeding result in much greater forest conservation. This shows how doing something small can make a huge impact in the world.