ABOUT
The most important conversations happen in everyday settings. Where we as humans feel most comfortable, making the time for a brew the most ritualistic and treasured time to release our inner toxins.
Fika values togetherness, to slow down and share a moment. Detoxing your mind, body and soul through indulgence with loved ones. The brand looks to share the Swedish concept of ‘fika’, sharing a beverage with family, friends and colleagues.
This project is currently ongoing, with roll-out expected in 2021. As visual designer for Fika, I have visualised and created the brand package for Fika, encompassing brand elements, packaging and copywriting for Fika - working alongside the clients to create a polished outcome fit for store shelves this year.
MADEIT CREDITS
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Amy BlackfordBranding Designer


