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November 11, 2018 marked the 100th anniversary of the end of WWI. To recognise the event – and to celebrate the Military and Veterans Community at Bloomberg – we created a newsprint publication with original headlines from Armistice Day 1918. The publication was made available to employees and clients visiting our pantry at Bloomberg's European HQ in London.

Additionally, we run a quick story on our London pantry screen, informing about the significance of the event and announcing commemorative activities hosted by our philanthropic partners.

The action was a hit. We run out of the publication on its first day, needing to reprint a thousand more due to popular demand!