ABOUT

As creative lead on this UK launch I was resposible for establishing the look and feel of photography; from products through to high-touch editorial and lifestyle imagery, for typographic style and graphics production, and for overseeing a team of Designers and Art Directors who created everything the Amazon Fresh team needed for launch. Partnering with a producer it was our duty to ensure that our internal clients were kept informed, updated and in daily contact, presenting reguarly to the Amazon Fresh leadership and project owners.