Alexander Schmutzler
Creative Designer/Editor
ABOUT
The company was fed up with just slapping a static logo on all of their videos.
I came up with six different logo animations, which are now used in rotation to mix things up while still beeing on brand.
The animations had to give a modern feel to the logo that hast changed for 15 years and it had to work both on solid black and as an overlay on video.

Back to HIP Hotels Logo animations project