Alicia Piper Project Director

ABOUT

Unwanted sexual behaviour (USB) on the railways is a prevalent and extremely under-reported problem. Not only is it happening much more frequently than we’d think, it’s also common for people not to understand what constitutes unwanted sexual behaviour. We needed to get all rail users to understand what USB is and why it’s so damaging, and to report it if they see it, through education and by reinforcing just how unacceptable it is.

MADEIT CREDITS

  • National RailClient
  • Cath LyverHead of Propositions & Marketing
  • Cath LyverHead of Propositions & Marketing
  • Dani MakiSenior Brand & Marketing Lead
  • Dani MakiSenior Brand & Marketing Lead
  • Joe DurowAccount Director
  • Julia TaylorCreative Director
  • Merel van den BoomenMarketing Strategy Director
  • Merel van den BoomenMarketing Strategy Director
  • Ryan LietaerChief Executive Officer
  • * Accomplice
  • * Mark HunterChief Creative Officer
  • * Adam BrewsterHead of Design
  • * Alicia PiperProduction & Delivery Lead

Who pooled - National Rail Anti-Sexual Harassment