Alice Chou
Chief Creative Officer
ABOUT
Newlyweds have always been an important source of customers in Taiwan’s property market. Sinyi Realty, as the leading property developer in Taiwan is concerned about the growing trend of young people getting divorced a short time into their marriage. This, coupled with more young people staying single due to apathy, was not good for business.
MADEIT CREDITS
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Sinyi RealtyClient
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Dentsu McgarrybowenAgency -
Jacky HsuCreative Supervisor -
Ryan LiaoCreative Director -
Sunny ChenCreative Supervisor -
Vera FangSenior Art Director -
Alice ChouChief Creative Officer -
Cannes Lions Winners 2021