Alfie Beveridge
Masters Graduate
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Design a bold and engaging advertising campaign to attract a wider, more diverse audience to the Rijksmuseum. Materials will be displayed locally to promote the museum’s values and offerings.
Abstract
The linking of the faces allows for the image to become abstract in its shape
and form as well as leaving enough of the image unknown making the viewer wanting to see the rest subliminally. As well as allowing for the work to be used on a larger scale in a gorilla campaign if this project where to be taken further.
Taking each of the paintings and digitally connecting all of the faces. For example the night watch which has many different faces and linking them all together to create the focus of the poster on the different faces.
MADEIT CREDITS
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Alfie BeveridgeGraphic Designer
Back to Rijsk Museum | Concept rebrand project