ABOUT

Background
Over the past few years, the concept of self-care has shown an increase in popularity. The term has been highly commercialised, with more and more products appearing on the shelves and social media popping with #self-care, #treat-ya-self captions, depicting glamorised and often unattainable ideas about what personal care should look like.

Solution
Habito aims to bring self-care back to its routes, defining it as a constant work, as opposed to a quick fix, by offering 30 illustrated habit cards, that takes a little time to practice, but goes a long way.

Outcome
Each Habito pack comes with 45 cards and an instruction leaflet to get one started. The cards are divided into three categories, depending on the time of the day they are best to be practised. The illustration on the front of the card acts as a visual reminder for practising a habit, while the brief description on the backside explains the methodology and the benefits of an implementing a habit into a daily routine. Small enough to fit into a pocket, they can also be placed on a wooden stand and used at home or at a workplace.