ABOUT

The brief:
“We are looking for a way to make good use of a series of medical articles, written and signed by top Greek doctors.“

The solution:
Having all this excellent scientific content in my hands, I decided to create an interactive magazine about popular medicine. The reading experience that an iPad can offer is the perfect platform on which to build a multimedia publication with medical illustrations, info-graphics, 360-degree videos etc. The result was a very impressive product that would serve as a unique device for premium native advertising.