Alexandre Meneses
Creative Supervisor & Art Director
ABOUT
Every year, Portuguese People can donate 0,5% of their tax return to an NGO without any cost to them. But even so, NGO's like APCL struggle to find donations because the Portuguese don't know how to do their taxes on their own.
In order to change that, we created a team of palsy accountants, trained by certified CPAs, that helped people fill their taxes in exchange for the assignment of their zero point five percent donation to APCL.
Integrated advertisement created by Havas, Portugal for APCL, within the category: Public Interest, NGO.
MADEIT CREDITS
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ApclClient
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HavasAgency -

João AraújoArt Director -

João ViegasPR Team -

José VieiraCreative Director -

Paulo PintoExecutive Creative Director -

Sergio ResendeAccount Team -

Ruben De BarrosCopywriter -

Cannes Lions Winners 2021 -

Alexandre MenesesArt Director