Alex Popescu
Art Director | Digital Artist
ABOUT
In this campaign, I focused on creating and crafting visuals to promote the new bottle design and product assortments. This included designing striking visuals that effectively showcased these elements, as well as developing a detailed storyboard for the television commercial to ensure the narrative was both engaging and visually appealing. My collaboration with the team was vital in aligning the visuals with the campaign’s overall goals.





