ABOUT

CLIENT: Golden Coast
BRIEF: Product Catalogue 2019 - 400pp
APPLICATION SOFTWARE: Adobe InDesign (Layout). Adobe Illustrator (Technical Illustration) Adobe Photoshop (Product and Stills Photography)

A huge part of my time employed at Golden Coast was devoted to creating and producing their yearly product 'bible. A very meaty 400 page product catalogue which is the core of the business, and generates about 90% of all sales.

The 2019 product catalogue used the new branding colours of the company. Because of the sheer scale of the catalogue I decided to intro a tabbing system, simply to make navigation through all its pages more easy for the customer. The front and back covers were treated with a small amount of spot varnish which just gave it a little professional kick. Some technical illustration was also needed, this was done using Adobe Illustrator. All-in-all a very nice project to work on.

Paper, paper weights were all considered in the product of this manual.